Instagram Head-to-Head Report
Zerodha
@zerodhaonline
Groww.in
Groww.in
@groww_official
243K
Followers
0.93
Posts per week
764
Engagement per post
764
Zerodha
vs.
Groww.in
7.1K
7.1K
Engagement per post
929K
Followers
13
Posts per week
Engagement per post
Key Insights
Groww.in takes the trophy for receiving 9.24x more engament per post than Zerodha
Whoa, Zerodha! 🚀 Groww.in is gaining friends like they're handing out candy! Might be time to shake things up and make some new pals.
Take note, Zerodha! You've got some comments rolling in, but Groww.in seems to have a slightly louder cheering section. Ready to kick off a deeper conversation? 🎙
Top Performing Posts
Dive into posts with the highest engagement to spot trends like colors, image patterns, copy, and hashtags for content and design ideas that will keep your posts current and engaging.
zerodhaonline
vs.
Groww.in
Groww.in
1.3K Likes • 9 Comments
Get ready to witness the best-est moments that defined your year on Groww in 2023. 🗓️
Dropping soon! 🤩
#GrowwFlashback #Flashback2023 #stockmarketindia #nifty #stockmarketnews #stockmarketforbeginners #niftyfifty #investments #sensex #sensexindia #stocks
Groww.in
2K Likes • 12 Comments
Santa does not give stock advice 😅
#stockmarket #stockmarkets #stockmarketnews #stockmarketmemes
#bse #nse #indianstocks #indianstockmarket #mutualfunds #indianstockmarket #stockmarketforbeginners #stocks #stockmarketindia #nifty #sensex #indexfunds
Activity
Activity is all about how often you’re engaged with your followers through posts. Finally, a way to stay active without going to the gym.
Post Per Day
Posting multiple times per day gives you more chances to get in front of your followers. But beware—more isn’t always more and can lead to follower fatigue.
Zerodha
Groww.in
Benchmark
Zerodha
0.13
Groww.in
1.8
Benchmark
0.66
Days per Week with Post
Posting at least once a day helps companies stay consistent, relevant, and top of mind for your followers.
Zerodha
Groww.in
Benchmark
Zerodha
0.93day
Groww.in
6.1day
Benchmark
3.9day
Hashtags per Post
Relevant hashtags in posts mean more chances for your post to be seen through hashtag searches and by hashtag followers. Note that relevant hashtags are better than more hashtags.
Zerodha
Groww.in
Benchmark
Zerodha
0
Groww.in
13
Benchmark
1.8
Engagement
Engagement measures how much your followers are interacting with your content. You can have all the followers in the world, but if they don’t engage with your content, your social media efforts won’t pay off.
Engagement Total per Post
Higher engagement totals help more people see your content. When it comes to likes and comments, more is always better.
Zerodha
Groww.in
Benchmark
Zerodha
764
Groww.in
7.1K
Benchmark
360
Engagement Rate
Engagement rate evens the playing field between companies with varying audience sizes. A higher engagement rate means you’re posting content that excites your followers.
Zerodha
Groww.in
Benchmark
Zerodha
0.31
Groww.in
0.76
Benchmark
0.47
Comments per Post
Comments amplify your reach by increasing the likelihood of appearing in the Explore feed. Instagram users can also tag their friends in comments, which can help your content be seen by more people.
Zerodha
Groww.in
Benchmark
Zerodha
4.5
Groww.in
63
Benchmark
12
Audience
Who’s behind the likes and comments? Find out by delving into your followers.
Followers
One follower that engages with your social posts is worth more than dozens who don’t, so strive to build relationships with users through relevant and engaging content.
Zerodha
Groww.in
Zerodha
243K
Groww.in
929K
Follower to Following Ratio
When you have more accounts following you than you follow, the high ratio tells potential followers that your content and brand are widely trusted.
Zerodha